PoolNova Design was created to solve a problem most homeowners don’t even realize they have—until it’s too late.

Before launching PoolNova, I worked directly inside the pool construction industry, designing and selling custom pools for a pool builder. Every day, I met homeowners excited to build… but unsure of what they actually wanted.

They didn’t know:

• What size or shape pool truly fit their space

• Which materials made the most sense (plaster vs. pebble vs. quartz)

• How decking, finishes, and features impacted both cost and longevity

• How the pool should flow with the overall backyard design

• Or how the construction process really works

And most importantly… they didn’t know what questions to ask.

In the traditional model, the person helping design your pool is also trying to sell it to you.

That changes everything.

As a designer working for a builder, my role wasn’t just to guide—it was to close. That meant:

• • Designs were often shaped around budgets and sales goals
• • Time was limited for true education and exploration
• • Homeowners were pushed toward decisions before fully understanding them

I realized something important:

Homeowners needed an advocate—not a salesperson.

PoolNova Design was built to give homeowners something they’ve never had before:

An independent expert focused entirely on their best interest.

We don’t build pools.
We don’t sell construction contracts.

We design.

That means:

• • No pressure
• • No hidden agendas
• • No rushed decisions

Just clear, professional guidance to help you design the right pool—before you ever talk to a pool builder.

At PoolNova, we focus on three things:

You’ll understand exactly what you’re building—layout, features, materials, and cost.

You make decisions confidently, without being guided by a sales agenda.

You walk into builder conversations informed, prepared, and in a position of strength.

Every pool we design is built from the ground up around:

• Your lifestyle
• Your space
• Your aesthetic
• Your budget

We don’t start with templates or shortcuts.

We start with how you actually want to use your backyard—and design from there.

Because the best pool isn’t the most expensive one.

It’s the one that fits your life perfectly.

PoolNova isn’t just about how your pool looks—it’s about how everything works together.

We help you think through:

• Pool and spa layout

• Materials and finishes

• Water features and lighting

• Decking and hardscape and landscape integration

• Overall backyard flow and usability

So when it’s time to build, everything makes sense—visually, functionally, and financially.

To protect homeowners from costly mistakes, eliminate confusion, and create smarter, more intentional pool designs.

• We believe every homeowner deserves:

• Full understanding of what they’re building

• Confidence in their decisions

• A design that truly matches their vision

PoolNova Design is a personal, design-first consultancy led by real, hands-on industry experience.

This isn’t theory.
This is knowledge built from inside the pool construction world—now working for you instead of selling to you.

You wouldn’t build a custom home without a plan.

Your pool should be no different.

PoolNova Design gives you the clarity, strategy, and confidence to get it right the first time.